Bennett works again with controversial political strategist Moshe Klughaft
Prime Minister Naftali Bennett is once again using the services of controversial political strategist Moshe Klughaft, his office said on Sunday.
Klughaft, who handled Bennett’s bid for the leadership of the Jewish Home party and its subsequent election campaigns in 2013 and 2015, will be employed by Yamina, Bennett’s current party, not the prime minister’s office.
The Walla news site, citing sources close to Bennett, said Klughaft would help Bennett strengthen his position with the public and the media.
Klughaft, who has worked with a number of right-wing groups and parties, including for former Prime Minister Benjamin Netanyahu, has aroused the anger of many for demonizing the left.
Klughaft was the architect of campaigns ridiculing the New Israel Fund as a subversive force and a 2016 campaign “denouncing” Israeli artists as “moles of foreign agents” because of their links to groups of left, an initiative he later said he regretted.
Across the political aisle, he also worked with former Zionist Union MP Erel Margalit on his failed Labor leadership bid, highlighting the entrepreneur’s brash style in a series of campaign videos. A widely mocked clip, which saw him scream “Give me back my state, damn it!” got a parody on “Eretz Nehederet”, Israel’s “Saturday Night Live”.
He also advised Environment Minister Tamar Zandberg of the left-wing Meretz party in his 2018 run for the party, a move that forced Zandberg to apologize after lying about using his services. .
In recent years, Klughaft has worked extensively abroad on political campaigns, including being embroiled in a dispute with exiled Georgian President-in-exile Mikheil Saakashvili, whom Klughaft accused of anti-Semitism.